{"id":4115,"date":"2018-10-09T14:50:57","date_gmt":"2018-10-09T12:50:57","guid":{"rendered":"https:\/\/literarnenoviny.sk\/servis\/?p=4115"},"modified":"2018-10-09T22:37:36","modified_gmt":"2018-10-09T20:37:36","slug":"spolocnost-mafra-prevezme-vydavatelstva-bauer-media-na-ceskom-a-slovenskom-trhu","status":"publish","type":"post","link":"https:\/\/literarnenoviny.sk\/servis\/spolocnost-mafra-prevezme-vydavatelstva-bauer-media-na-ceskom-a-slovenskom-trhu\/","title":{"rendered":"Spolo\u010dnos\u0165 Mafra prevezme vydavate\u013estv\u00e1 Bauer Media na&nbsp;\u010deskom a&nbsp;slovenskom trhu"},"content":{"rendered":"<p><strong>Medi\u00e1lna skupina Mafra, ktor\u00e1 patr\u00ed pod koncern Agrofert<\/strong> zvereneck\u00e9ho fondu \u010desk\u00e9ho premi\u00e9ra Andreja Babi\u0161a, <strong>prevezme vydavate\u013estv\u00e1 Bauer Media na&nbsp;\u010deskom a&nbsp;slovenskom trhu<\/strong>. Obe spolo\u010dnosti to ozn\u00e1mili v&nbsp;spolo\u010dnej tla\u010dovej spr\u00e1ve. <\/p>\n<p>Na Slovensku zastupuje nemeck\u00e9 vydavate\u013estvo dc\u00e9rska spolo\u010dnos\u0165 Bauer Media SK, ktor\u00e1 vyd\u00e1va predov\u0161etk\u00fdm spolo\u010densk\u00e9 a&nbsp;lifestylov\u00e9 tituly. Predmetom transakcie bud\u00fa \u010dasopisy ako <em>Eurotelev\u00edzia<\/em>, <em>Rytmus \u017eivota<\/em>, <em>Chv\u00ed\u013eka pre&nbsp;teba<\/em>, <em>\u010cas na&nbsp;l\u00e1sku<\/em>, <em>Nap\u00edsan\u00e9 \u017eivotom<\/em>, <em>Na\u0161a z\u00e1hrada<\/em> a&nbsp;\u010fal\u0161ie.<\/p>\n<p><center><div class=\"gca-utility vertical-spacer\"><\/div> <\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"sk\">\n<p lang=\"cs\" dir=\"ltr\">\u201eSkupina Mafra je&nbsp;podle na\u0161eho n\u00e1zoru ide\u00e1ln\u00edm vlastn\u00edkem na\u0161ich titul\u016f vyd\u00e1van\u00fdch v&nbsp;\u010cesk\u00e9 republice a&nbsp;na&nbsp;Slovensku,\u201c ozn\u00e1mil J\u00f6rg Hausendorf z&nbsp;Bauer Media.\u00a0<a href=\"https:\/\/t.co\/kjn2rQHmD8\">https:\/\/t.co\/kjn2rQHmD8<\/a><\/p>\n<p>&mdash; Marketing &amp; Media (@MarketingaMedia) <a href=\"https:\/\/twitter.com\/MarketingaMedia\/status\/1049645965555232768?ref_src=twsrc%5Etfw\">9.&nbsp;okt\u00f3bra 2018<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><div class=\"gca-utility vertical-spacer\"><\/div><\/center><\/p>\n<p>Skupina Mafra preber\u00e1 od&nbsp;Bauer Media aj \u010desk\u00e9 lifestylov\u00e9 a&nbsp;bulv\u00e1rne \u010dasopisy. V&nbsp;\u010cesku vyd\u00e1va Bauer Media napr\u00edklad magaz\u00edny <em>Cosmopolitan<\/em>, <em>Harper&#8217;s&nbsp;Bazaar<\/em>, <em>Esquire<\/em>, <em>Dolce Vita<\/em>, <em>T\u00fdden\u00edk Televize<\/em>, <em>Tina<\/em>, <em>\u010cas pro hv\u011bzdy<\/em>, <em>Naps\u00e1no \u017eivotem<\/em>, <em>Retro<\/em>, <em>Bydl\u00edme<\/em> \u010di&nbsp;<em>Top Gear<\/em>.<\/p>\n<p>Predmetom transakcie nie s\u00fa aktivity skupiny Bauer Media Group na&nbsp;slovenskom r\u00e1diovom trhu <em>(R\u00e1dio Expres)<\/em>, ani aktivity spolo\u010dnosti NetBrokers Holding v&nbsp;oboch krajin\u00e1ch.<\/p>\n<p>Na Slovensku pod zna\u010dku Mafra u\u017e&nbsp;patria <em>Hospod\u00e1rske noviny<\/em>, \u010dasopis <em>Evita<\/em>, <em>T\u00e9ma<\/em>, <em>Strat\u00e9gie<\/em> a&nbsp;<em>Zdravotn\u00edcke noviny<\/em>.<\/p>\n<p>Cena transakcie nie je&nbsp;zn\u00e1ma. K\u00fapu musia pos\u00fadi\u0165 protimonopoln\u00e9 \u00farady v&nbsp;oboch krajin\u00e1ch.<\/p>\n<p>Vydavate\u013estvo Bauer Media m\u00e1 viac ako 135-ro\u010dn\u00fa trad\u00edciu, okrem Slovenska a&nbsp;\u010ceska p\u00f4sob\u00ed aj v&nbsp;Nemecku, Ve\u013ekej Brit\u00e1nii, Po\u013esku, Ma\u010farsku, Rumunsku, Spojen\u00fdch \u0161t\u00e1toch, \u010c\u00edne a&nbsp;\u010fal\u0161\u00edch krajin\u00e1ch.<\/p>\n<p style=\"text-align: right;\"><small>&mdash;&nbsp;<a href=\"https:\/\/mam.cz\/media\/c1-66281870-baueri-prodali-sve-casopisy-na-ceskem-a-slovenskem-trhu-kupcem-je-mafra\" target=\"_blank\">Marketing &#038; Media<\/a><\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Medi\u00e1lna skupina Mafra, ktor\u00e1 patr\u00ed pod koncern Agrofert, prevezme vydavate\u013estv\u00e1 Bauer Media na&nbsp;\u010deskom a&nbsp;slovenskom trhu. Obe spolo\u010dnosti to ozn\u00e1mili v&nbsp;spolo\u010dnej tla\u010dovej spr\u00e1ve. Na&nbsp;Slovensku zastupuje nemeck\u00e9 vydavate\u013estvo  dc\u00e9rska spolo\u010dnos\u0165 Bauer Media SK, ktor\u00e1 vyd\u00e1va predov\u0161etk\u00fdm spolo\u010densk\u00e9 a&nbsp;lifestylov\u00e9 tituly. <a href=\"https:\/\/literarnenoviny.sk\/servis\/spolocnost-mafra-prevezme-vydavatelstva-bauer-media-na-ceskom-a-slovenskom-trhu\/\" class=\"more-link\">Cel\u00e1 spr\u00e1va <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_links_to":"","_links_to_target":""},"categories":[1],"tags":[33,8,34,27],"_links":{"self":[{"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/posts\/4115"}],"collection":[{"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/comments?post=4115"}],"version-history":[{"count":0,"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/posts\/4115\/revisions"}],"wp:attachment":[{"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/media?parent=4115"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/categories?post=4115"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/tags?post=4115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}