{"id":10582,"date":"2020-02-03T10:40:07","date_gmt":"2020-02-03T09:40:07","guid":{"rendered":"https:\/\/literarnenoviny.sk\/servis\/?p=10582"},"modified":"2020-02-04T23:39:10","modified_gmt":"2020-02-04T22:39:10","slug":"amazon-je-uz-treti-rok-najhodnotnejsou-znackou-sveta-nasleduju-ho-google-a-apple","status":"publish","type":"post","link":"https:\/\/literarnenoviny.sk\/servis\/amazon-je-uz-treti-rok-najhodnotnejsou-znackou-sveta-nasleduju-ho-google-a-apple\/","title":{"rendered":"Amazon je&nbsp;u\u017e&nbsp;tret\u00ed rok najhodnotnej\u0161ou zna\u010dkou sveta, nasleduj\u00fa ho Google a&nbsp;Apple"},"content":{"rendered":"<p><strong>Americk\u00fd internetov\u00fd predajca <a href=\"https:\/\/amazon.com\" rel=\"noopener noreferrer\" target=\"_blank\">Amazon<\/a> je&nbsp;pod\u013ea tohtoro\u010dn\u00e9ho rebr\u00ed\u010dka britskej poradenskej spolo\u010dnosti <a href=\"https:\/\/brandfinance.com\" rel=\"noopener noreferrer\" target=\"_blank\">Brand Finance<\/a> najhodnotnej\u0161ou zna\u010dkou na&nbsp;svete<\/strong>. Hodnota jeho zna\u010dky sa&nbsp;medziro\u010dne zv\u00fd\u0161ila o&nbsp;17,5 percenta a&nbsp;v&nbsp;s\u00fa\u010dasnosti dosahuje takmer 221 mili\u00e1rd americk\u00fdch dol\u00e1rov.<\/p>\n<p>Zna\u010dka spolo\u010dnosti, ktor\u00fa pred 25 rokmi zalo\u017eil <a href=\"https:\/\/sk.wikipedia.org\/wiki\/Jeff_Bezos\" rel=\"noopener noreferrer\" target=\"_blank\">Jeff Bezos<\/a> ako online kn\u00edhkupectvo, je&nbsp;cenen\u00e1 o&nbsp;vy\u0161e 60 mili\u00e1rd dol\u00e1rov viac ne\u017e <strong><a href=\"https:\/\/abc.xyz\/\" rel=\"noopener noreferrer\" target=\"_blank\">Google<\/a><\/strong>, ktor\u00fd je&nbsp;na&nbsp;druhom mieste, a&nbsp;je&nbsp;aj o&nbsp;vy\u0161e 60 mili\u00e1rd v\u00e4\u010d\u0161ia v&nbsp;porovnan\u00ed s&nbsp;hodnotu firmy <strong><a href=\"https:\/\/www.apple.com\/\" rel=\"noopener noreferrer\" target=\"_blank\">Apple<\/a><\/strong>, ktor\u00e1 v&nbsp;rebr\u00ed\u010dku zaujala tretiu poz\u00edciu.<\/p>\n<p><center><div class=\"gca-utility vertical-spacer\"><\/div>\n<blockquote class=\"twitter-tweet\">\n<p lang=\"en\" dir=\"ltr\">The world&#39;s&nbsp;most <a href=\"https:\/\/twitter.com\/hashtag\/valuable?src=hash&amp;ref_src=twsrc%5Etfw\">#valuable<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/brands?src=hash&amp;ref_src=twsrc%5Etfw\">#brands<\/a> revealed!<br \/>&#8211; <a href=\"https:\/\/twitter.com\/amazon?ref_src=twsrc%5Etfw\">@amazon<\/a> makes history breaking $200bn mark<br \/>&#8211; <a href=\"https:\/\/twitter.com\/Aramco?ref_src=twsrc%5Etfw\">@Aramco<\/a> becomes most valuable new entrant<br \/>&#8211; <a href=\"https:\/\/twitter.com\/Walmart?ref_src=twsrc%5Etfw\">@Walmart<\/a> re-enters top 10, brand value $77.5bn <br \/>&#8211; 4 out of 5 <a href=\"https:\/\/twitter.com\/hashtag\/Telecoms?src=hash&amp;ref_src=twsrc%5Etfw\">#Telecoms<\/a> lose brand value<\/p>\n<p>REPORT: <a href=\"https:\/\/t.co\/YXAGyLWyvQ\">https:\/\/t.co\/YXAGyLWyvQ<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/BFGlobal500?src=hash&amp;ref_src=twsrc%5Etfw\">#BFGlobal500<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/WEF20?src=hash&amp;ref_src=twsrc%5Etfw\">#WEF20<\/a> <a href=\"https:\/\/t.co\/bctEcs8hdt\">pic.twitter.com\/bctEcs8hdt<\/a><\/p>\n<p>&mdash; Brand Finance (@BrandFinance) <a href=\"https:\/\/twitter.com\/BrandFinance\/status\/1219920885991297024?ref_src=twsrc%5Etfw\">January 22, 2020<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><div class=\"gca-utility vertical-spacer\"><\/div><\/center><\/p>\n<p>Aj \u0161tvrt\u00e1 najhodnotnej\u0161ia zna\u010dka patr\u00ed americkej firme, a&nbsp;to <strong>Microsoftu<\/strong>, a&nbsp;prv\u00fa p\u00e4ticu uzatv\u00e1ra juhok\u00f3rejsk\u00fd <strong>Samsung<\/strong>.<\/p>\n<p>V prvej desiatke najhodnotnej\u0161\u00edch zna\u010diek sa&nbsp;okrem americk\u00fdch firiem <strong>Facebook<\/strong> <em>(7.&nbsp;poz\u00edcia)<\/em> a&nbsp;<strong>Walmart<\/strong> <em>(8.&nbsp;poz\u00edcia)<\/em> umiestnili aj tri \u010d\u00ednske spolo\u010dnosti, a&nbsp;to banka <strong>ICBC<\/strong> <em>(6.&nbsp;poz\u00edcia)<\/em>, pois\u0165ov\u0148a <strong>Ping An<\/strong> <em>(9.&nbsp;poz\u00edcia)<\/em> a&nbsp;technologick\u00e1 spolo\u010dnos\u0165 <strong>Huawei<\/strong> <em>(10.&nbsp;poz\u00edcia)<\/em>.<\/p>\n<p>Najhodnotnej\u0161ou eur\u00f3pskou zna\u010dkou je&nbsp;pod\u013ea tohtoro\u010dn\u00e9ho rebr\u00ed\u010dka Brand Finance automobilka <strong>Mercedes-Benz<\/strong>, ktor\u00e1 sa&nbsp;s&nbsp;hodnotou 65,041 mili\u00e1rd dol\u00e1rov umiestnila na&nbsp;11.&nbsp;mieste. Medzi eur\u00f3pskymi firmami, ktor\u00e9 sa&nbsp;dostali medzi 50 najhodnotnej\u0161\u00edch zna\u010diek sveta, dominuj\u00fa nemeck\u00e9 spolo\u010dnosti.<\/p>\n<p style=\"text-align: right;\"><small>&mdash;&nbsp;<a href=\"https:\/\/brandfinance.com\/knowledge-centre\/reports\/brand-finance-global-500-2020\/\" target=\"_blank\" rel=\"noopener noreferrer\">Brand Finance<\/a><\/small><\/p>\n<div class=\"gca-utility clearfix\"><\/div>\n<div class=\"gca-utility vertical-spacer\"><\/div>\n<p><center><span class=\"fullscreen\"><a href=\"\/\/www.martinus.sk\/?z=WLGC7F&#038;utm_source=z%3DWLGC7F&#038;utm_medium=banner1_468x60&#038;utm_campaign=partner\"><img decoding=\"async\" src=\"\/\/www.martinus.sk\/images\/banners\/468x60_red.jpg\" alt=\"www.martinus.sk\" \/><\/a><\/span><\/center><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Americk\u00fd internetov\u00fd predajca Amazon je&nbsp;pod\u013ea tohtoro\u010dn\u00e9ho rebr\u00ed\u010dka britskej poradenskej spolo\u010dnosti Brand Finance najhodnotnej\u0161ou zna\u010dkou na&nbsp;svete. Hodnota jeho zna\u010dky sa&nbsp;medziro\u010dne zv\u00fd\u0161ila o&nbsp;17,5 percenta a&nbsp;v&nbsp;s\u00fa\u010dasnosti dosahuje takmer 221 mili\u00e1rd americk\u00fdch dol\u00e1rov. <a href=\"https:\/\/literarnenoviny.sk\/servis\/amazon-je-uz-treti-rok-najhodnotnejsou-znackou-sveta-nasleduju-ho-google-a-apple\/\" class=\"more-link\">Cel\u00e1 spr\u00e1va <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_links_to":"","_links_to_target":""},"categories":[1],"tags":[11,8],"_links":{"self":[{"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/posts\/10582"}],"collection":[{"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/comments?post=10582"}],"version-history":[{"count":0,"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/posts\/10582\/revisions"}],"wp:attachment":[{"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/media?parent=10582"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/categories?post=10582"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/literarnenoviny.sk\/servis\/wp-json\/wp\/v2\/tags?post=10582"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}